Who we are
Last updated: 17th December 2025
1. Introduction
Slipflow is a software product owned and operated by Innate Digital Limited (“we”, “us”, “our”).
Innate Digital Limited is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, store, and protect personal data when you visit the Slipflow website or interact with us, including when you submit your details through our contact forms.
We process personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.
2. Who We Are
Product: Slipflow
Company name: Innate Digital Limited
Contact email: info@innatedigital.com
For the purposes of data protection law, Innate Digital Limited is the data controller of the personal data described in this policy.
3. Information We Collect
We may collect and process the following categories of personal data:
a) Information You Provide to Us
When you complete a contact or registration form on the SlipFlow website, we may collect:
- Name
- Company name
- Job title
- Email address
- Telephone number
- Any information you choose to include in your message
Providing this information is voluntary.
b) Technical and Usage Information
When you visit our website, we may automatically collect:
- IP address
- Browser type and version
- Device type and operating system
- Pages visited and time spent on the site
This information is collected using cookies and similar technologies to help improve website performance and user experience.
4. How We Use Your Information
We use personal data only where permitted by law and for legitimate business purposes, including:
- Responding to enquiries about Slipflow
- Contacting you with information about the Slipflow product and related services
- Managing sales and pre-sales communications
- Improving our website, messaging, and product positioning
- Monitoring website usage and performance
- Complying with legal or regulatory obligations
We do not use your data for automated decision-making or profiling.
5. Legal Basis for Processing
Under UK GDPR, we rely on the following lawful bases to process personal data:
- Legitimate interests – to respond to business enquiries and engage with prospective customers about Slipflow
- Consent – where required, for example in relation to certain cookies or marketing communications
- Legal obligation – where processing is necessary to comply with applicable laws
Where consent is used as the lawful basis, you may withdraw it at any time.
6. Cookies
We use cookies to ensure the Slipflow website functions correctly and to enhance user experience.
Cookies may be used to:
- Remember user preferences
- Understand how visitors use the website
- Improve site performance and usability
You can manage or disable cookies through your browser settings. Further information may be provided in a separate Cookie Policy, where applicable.
7. How We Store and Protect Your Data
We implement appropriate technical and organisational security measures to protect personal data against:
- Unauthorised access
- Accidental loss
- Misuse, alteration, or disclosure
Personal data is stored securely and is accessible only to authorised personnel or trusted third-party service providers who are contractually required to safeguard it.
8. Data Retention
We retain personal data only for as long as necessary for the purposes outlined in this policy, including:
- While we are actively engaging with you regarding SlipFlow
- For a reasonable period afterwards for legitimate business, audit, or legal purposes
You may request deletion of your personal data at any time, subject to legal or regulatory retention requirements.
9. Sharing Your Data
We do not sell or rent personal data to third parties.
We may share personal data with:
- Trusted service providers who support our website, communications, or IT systems
- Professional advisers or regulators where required by law
All third parties are required to process personal data in compliance with UK data protection legislation.
10. International Data Transfers
Where personal data is transferred outside the United Kingdom, we ensure appropriate safeguards are in place, such as:
- UK adequacy regulations
- Standard contractual clauses or equivalent protections
11. Use of the SlipFlow Product
The Slipflow website may include links to a separate web-based application that provides access to the Slipflow software product.
Access to the Slipflow application is only provided to customers under a separate contractual agreement with Innate Digital Limited. The collection and processing of personal data within the Slipflow application is governed by:
- The relevant customer contract; and
- Any associated data processing agreement and in-product privacy notices.
This Privacy Policy applies only to personal data collected through the Slipflow marketing website and does not apply to personal data processed within the Slipflow application itself.
12. Your Data Protection Rights
Under UK GDPR, you have the right to:
- Access your personal data
- Request correction of inaccurate or incomplete data
- Request erasure of your data
- Restrict or object to processing
- Request data portability
- Withdraw consent where consent is the lawful basis
To exercise any of these rights, please contact us using the details provided above.
13. Complaints
If you have concerns about how we handle your personal data, you have the right to lodge a complaint with the Information Commissioner’s Office (ICO):
Website: https://www.ico.org.uk
Telephone: 0303 123 1113
We encourage you to contact us first so we can attempt to resolve any concerns directly.
13. Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last updated” date will be revised accordingly.